Childish Gambino is taking his “Pharos” multimedia franchise to a new platform. Gambino – Donald Glover’s alter ego — released a “Pharos” augmented reality (AR) app for Android phones, with an iOS version forthcoming at a later time.
The app allows users to open up an AR portal in their living room (or where ever else they happen to be), and then step into the outer space world of “Pharos.” Once in space, they can unlock several elements of the song with the help of some mystical dancers, until it is finally time for a musical lift-off.
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